L'ORÉAL PARIS
X KARL LAGERFELD

The Brief:
Dix Sept Paris was chosen for the third consecutive year by L’Oréal Paris to promote the new makeup collaboration, “L’Oréal Paris x Karl Lagerfeld," on the brand’s social media and e-commerce platforms. This campaign pays tribute to the iconic fashion designer. The campaign includes a series of photo capsules reflecting the rock and chic universe of this legendary fashion figure. These visuals are unveiled progressively on Instagram, Facebook, Twitter, and L’Oréal Paris’ e-commerce platforms, both in France and internationally.

IMAGE – PHOTOS – DIGITAL CONTENT