Luxury Communication Agency in Dubaï
Dix Sept Paris is the communication agency for luxury houses in Dubaï.
Dix Sept Paris is the French creative and communication agency partnering with luxury houses and premium brands across Dubai and the GCC.
In a region where innovation and excellence define success, we help brands stand out by crafting emotion-driven narratives, meaningful campaigns, and timeless aesthetics that connect deeply with discerning audiences.
Today’s world is driven by attention — and in Dubai, attention is earned through vision, originality, and purpose.
Our mission is to help brands capture hearts and minds through storytelling that celebrates both Parisian creativity and Arab sophistication.
Are you ready to redefine your brand’s luxury presence in Dubai?
“At Dix Sept Paris, we help brands navigate this landscape by crafting communication strategies that speak to both Dubaï refinement and international ambition."
THE GENESIS
In a time when authenticity matters more than ever, we believe that luxury brands should inspire, not just impress.
Across cultures, consumers now seek values, beauty, and purpose in the brands they choose to follow.
Our commitment is to help you build lasting emotional connections — through creative strategies that are both inspiring and responsible.
OUR PURPOSE
At Dix Sept Paris, we design luxury brand campaigns that blend creativity, culture, and consciousness.
From Paris to Dubai, we bring together a collective of visionary talents from the worlds of fashion, design, and digital communication to craft 360° experiences that speak to both local sensibilities and global aspirations.
From Paris To Dubaï
Since our creation, we’ve partnered with the most forward-thinking luxury and lifestyle brands to deliver bespoke campaigns that elevate brand perception and engagement. As Dubai evolves into a global hub for luxury and innovation, Dix Sept Paris stands as the creative bridge between Parisian artistry and Middle Eastern refinement.
We specialize in:
# Luxury brand storytelling
# Creative direction & visual identity
# Cultural and digital content strategy
# High-end campaign production
Recognized for Creative Excellence
Dix Sept Paris was awarded “Brand Content Agency of the Year 2022” at the Agencies of the Year Awards, a recognition of our dedication to creative innovation and our commitment to meaningful storytelling.
This award reflects the collective effort of our team, our trusted network of creative partners, and the visionary clients who share our belief that luxury is not only a style — it’s a story.
Our Awards
Agency Of The Year
“This award, particularly because it is the Brand Content award, validates the vision we had when creating the agency in 2016. We wanted to build an agency that places the editorial dimension at the heart of brand strategy.
Wilfried Klucsar – Managing director @dixseptparis
Tiktok Awards 2025
Our impact speaks for itself: our campaign #RabanneAuditions is nominated for the TikTok Awards 2025 in the “Greatest Creative” category, highlighting the strength, originality, and cultural resonance of the platform.
CONSULTING
Data Analysis & Social Listening
Trend Analysis
Brand Strategy
Editorial Strategy
Creative Direction
CREATION
Brand Content
Branding
Podcast
VR / AR
AI
ACTIVATION
Influence
Social Media Strategy
Media Strategy (On & Offline)
A GENUINE COMMITMENT
We believe true luxury is responsible and forward-thinking.
Each of our projects includes a conscious evaluation of its environmental impact, with tangible actions to minimize it:
-
Carbon Footprint® assessments for each production
-
Eco-production standards aligned with the Eco-Prod Charter
Because elegance also means awareness.
THE FOUNDERS
After careers in leading luxury and digital agencies, Wilfried Klucsar (ex-ReflexParis, Omedia) and Elsa Barbier (ex-DDB Paris, Heaven) united their expertise to create a Paris-born, globally minded agency dedicated to helping luxury houses expand across digital and cultural frontiers.
OUR OP-EDS
Dix Sept Paris is more than a creative agency — it’s a voice for brands that dare to be relevant, responsible, and resonant.
Discover our latest insights for luxury brands:
What Brand Content Strategy Should Luxury Brands Adopt on TikTok in 2023?
What Content Strategy for Instagram in 2023?
The Podcast for Luxury Houses and Premium Brands: Visionary Minds
Each month, Wilfried Klucsar (Dix Sept Paris Agency) and Bastien Joseph interview an expert to analyze and dissect new communication, marketing, and digital trends for luxury brands. Guests featured on Visionary Minds include: Olivia Crouan (CBO Audemars Piguet), Caroline Sarrot-Lecarpentier (Communications Director, Louis XIII) and Manuel Mallen (CEO, Courbet)
