MAYBELLINE NYC (L’Oréal)

Brand content “Brow Combo”

Maybelline New York and the Parisian creative agency Dix Sept Paris collaborated on the digital campaign “The Perfect Match,” inspired by the world of tennis.

Launched in mid-September, the campaign highlights the 2-in-1 Brow Combo product and is featured across Maybelline’s social media platforms as well as on selected in-store screens.

MANIFESTO

The main film conveys the idea that victory is a team effort: two partners face off in a fast-paced, energetic doubles match, where the rackets are replaced by Brow Combo tools.

CLIENT

L’Oréal

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