We often say that today's battle is the battle for attention. The best way to win it has always been to surprise, amaze, and stand out from competitors while staying true to your values (or by offering a strong brand purpose that every consumer can embrace).
This requires taking a few bold steps and calculated risks…
Are you ready to take them with us?
At a time when 70% of French consumers choose, avoid, or boycott a brand based on its societal stances, and when 76% of the population finds brand content boring and uniform, we are committed to helping brands build lasting relationships with their consumers by developing messages that are more inspiring, meaningful, and impactful.
We firmly believe that it's possible to deliver responsible creative solutions to help luxury brands execute inspiring and engaging 360° campaigns. We design these campaigns with our ecosystem of committed talents, striving to align with shared aspirations and values.
Data Analysis & Social Listening
Trend Analysis
Brand Strategy
Editorial Strategy
Creative Direction
Brand Content
Branding
Podcast
VR / AR
Metaverse
Influence
Social Media Strategy
Media Strategy (On & Offline)
A constant evaluation of our environmental impact at every stage of the creative process.
– Carbon Footprint® assessment conducted for each new project (using the Carbon' Clap tool by the Good Planet Foundation)
– Implementation of eco-production practices in line with the Eco-Prod Charter
After careers within some of the most renowned luxury and digital agencies, Wilfried Klucsar (former Development Director at ReflexParis and Omedia) and Elsa Barbier (former Media Manager at DDB Paris and Heaven) decided to combine their expertise to provide a strong and unique solution for luxury houses looking to expand their digital presence: Dix Sept Paris, The Communication Agency for Luxury Houses.
Dix Sept Paris is also about having a committed vision.
Discover our latest op-eds dedicated to luxury brands:
What Brand Content Strategy Should Luxury Brands Adopt on TikTok in 2023?
What Content Strategy for Instagram in 2023?
Each month, Wilfried Klucsar (Dix Sept Paris Agency) and Bastien Joseph interview an expert to analyze and dissect new communication, marketing, and digital trends for luxury brands.
Guests featured on L'Oeil de l'Expert.e include:
Caroline Sarrot-Lecarpentier (Communications Director, Louis XIII),
Manuel Mallen (CEO, Courbet),
Fabien Vallerian (Communications Director, Ruinart),
Frédéric Cavazza (SYSK),
Alexandre Cattier (Armand de Brignac),
Alexandra Beaumont (Chloé Parfum),
Rémy Harari (Maison Christian Dior),
and Eric Briones (Darkplanneur / Journal du Luxe).