A new TikTok offer dedicated to luxury brands has been born at Dix Sept Paris. Dix Sept Paris launches a new offer for luxury brands: “TikTok creative lab” The agency Dix Sept Paris unveils TikTok Creative lab. A bespoke creative hub dedicated to supporting luxury brands looking to reach and engage Gen Z on TikTok. …
What is the future of fashion? Fashion facing its responsibilities. According to a study by IFM x Première Vision conducted in 2022, 65% of French people had purchased an eco-responsible fashion item in the past 12 months. And the main reason cited by those who did not is the lack of information. The desire for …
How can social selling reinvent e-commerce? We’ve discussed this in several episodes of this podcast, especially the last one, but our society is going through numerous crises of trust. Crises of trust in institutions, in politics, or even in the media. More than ever, and this is not new, French people are looking for figures …