Luxury communication agency creating beauty brands in the Gulf

How to Create the Future Beauty Brand of the Gulf

At Dix Sept Paris, we help visionary founders create beauty brands in the Gulf — blending Parisian creative excellence with the cultural richness of the Middle East. From Dubai to Riyadh, a new generation of entrepreneurs is shaping what modern beauty means: authentic, inclusive, and deeply connected to heritage. We believe that the future of …

Sophie Blowfield

How to Build a Luxury Brand Community: From 0 to 1.2M Followers

How to Build a Luxury Brand Community: From 0 to 1.2M Followers?What does it really take to build a community that sticks — not just follows? In this powerful first Carte Blanche of the summer, Sophie Blowfield, former brand and social strategist at Charlotte Tilbury, Hourglass, Alo Yoga and more, reveals the mindset behind scaling …

5 Best Luxury and Creative agencies in Dubaï in 2026

What are the 5 best luxury creative Agencies in Dubaï?  Let’s take a step back. Why would your luxury brand need a top-tier agency in Dubai in 2026? What are the 5 best luxury and creative agencies in Dubaï?Because the UAE is no longer just a destination; it’s a global hub for high-net-worth individuals, concept retail, …

best podcast luxury 2025

The 5 best Luxury podcast to listen in 2026

5 Shows Every Global CMO Should Stream What are the 5 best luxury and marketing podcast in 2026? They say the cobbler’s children go unshod — so before we send you sprinting toward everyone else’s playlists, let’s slip on our own best pair and introduce ourselves properly. In a saturated world of think pieces, trend …

Top 5 Luxury and Creative agencies in India in 2025

What are the top 5 creative Agencies in India?  Why is India the place to build your luxury brand in 2025?Because India is no longer an emerging market—it's a rapidly ascending power in the global luxury, fashion, and beauty industries. With a rising population of ultra-high-net-worth individuals, tech-savvy millennials, and Gen Z consumers hungry for …

Sophie Blowfield

How I Built a Community of 1.2 Million followers from Scratch

What does it really take to build a community that sticks — not just follows? In this powerful first Carte Blanche of the summer, Sophie Blowfield, former brand and social strategist at Charlotte Tilbury, Hourglass, Alo Yoga and more, reveals the mindset behind scaling meaningful communities — and why the number of followers isn’t the …

WILL BRAND ACTIVISM & INCLUSION SURVIVE 2025? – Angela Guy

In a world where diversity budgets are shrinking, inclusive language is under attack, and political pressure is rising — can brands still afford to stand by their values? In this exclusive episode, we sit down with Angela Guy, former Chief Diversity, Equity & Inclusion Officer at L’Oréal North America, and current global advisor for the …

NikeSKIMS: the birth of a giant or just a passing fad?

The observation: a ‘cult brand’ in search of a second winde   Nike, the world’s leading sportswear brand, appears to be struggling to recapture the momentum that once fueled its success. After a stagnant performance in 2024—where apparel sales reached $13 billion with no growth—many are pointing to a lack of major innovations as the …